Experience the Joie de Vivre of cocktail drinking!
A decade ago, Brazilian born Janison Tavares Costa discovered something was missing from the corporate entertainment industry that he was well-qualified to fulfil. After realising that the social pleasures of entertaining friends over cocktails had sadly declined in favour of traditional bars, Janison embarked on a journey to fill a niche that was not widely available to partygoers.
After some in-depth research, Janison discovered that, despite the overwhelming enjoyment of cocktails, only a handful of mobile bar providers were qualified to offer clients a full, bespoke cocktail service. With typical Latin flair and enthusiasm, Janison decided to bring back an element of vibrancy and sophistication to the world of corporate event and private party planning by offering organisers something that had been missing for quite some time.
Thus, ProCocktails was born to fulfil a specific need for clients to offer their guests an opportunity to enjoy exotically appealing cocktails, sometimes alongside a traditional bar. The innovative idea quickly became successful, proving that partygoers and social event participants that had grown weary of drinking uninspiring wines and beers were preferring to partake in beverages that were subtly far more inviting.
With a little help from Janison Tavares Costa, corporate guests and private partygoers can now experience the enjoyment and social whirl of drinking freshly mixed cocktails that most people only rarely get to sample while holidaying in the more fashionable bars of the world.
With a wealth of professional cocktail mixing experience acquired from serving discerning customers as a mixologist at some of the best-known bars of Florida and Europe, Janison was familiar with the colourful ethos surrounding cocktail parties.
With his boundless energy and enthusiasm, Janison paved the way for a British business that offers clients the chance to indulge in the joie de vivre readily associated with the social ambience surrounding cocktail drinking.
ProCocktails launched, the stage was set, and within weeks, everyone was talking about a revival of a lively experience that owes its existence to a period from a previous age when people knew how to enjoy themselves.
Instead of the often-bland wines, beers and spirits partygoers have grown used to drinking; they can now partake in colourfully smooth, mouth-watering cocktails that elevate gatherings to a new level. Suddenly, guests at private house parties, weddings, conferences, product launches and all kinds of occasions are being thrilled by the exotic delights and tantalising tastes of freshly blended cocktails mixed to order by skilled mixologists.
ProCocktails cannot claim total responsibility for reviving a delightful form of relaxed drinking that may have originated in New York in 1806 and peaked during the late nineteenth century and inter-war years. However, Janison’s inspiration undoubtedly has made a significant contribution to the resurgence of cocktail drinking by re-introducing the zest and vitality associated that was once fashionable. Now, the ProCocktails cocktail experience is available to be enjoyed by everybody.
Strangely, when ProCocktails began their quest, there had been a level of opinion among prospective clients that the cost of setting up a mobile bar to deliver a range of freshly mixed cocktails would be prohibitive. This assumption couldn’t have been more wrong!
The provision of a full, bespoke cocktail bar service with one or more professional mixologists is highly affordable and is often more cost-effective than hiring a traditional bar – and will ultimately be more fun!
With a culture of mixing cocktails using only high-end branded spirits, mixers and fresh garnishes, ProCocktails guarantees to deliver a refined and stimulating experience to private parties and corporate gatherings, small and large.
The custom-built bars can be tailored to the client’s specific requirements to include corporate branding. A variety of inclusive cocktail packages are available based on the occasion and number of guests. A bar with fully experienced mixologist can be hired for as little as two hours.
Depending on the event, clients also have an exhilarating choice. Choose premium spirit based alcoholic cocktails, and the latest trend in non-alcoholic cocktails made from alcohol-free spirits distilled from natural ingredients and botanicals using traditional methods.